Thanks to our long-standing partnership, they were able to achieve a 65% annual increase in revenue between 2020 and 2021, while paying 8% less for paid advertising.
Our client launched its online pharmaceutical business in Hungary in 2017. They started the project without deep industry knowledge, but with a strong industry knowledge and network of contacts, and with ten years of experience in pharmaceutical retailing. They already had competitors with an established online presence and online store in the market. Their products included OTC medicines and dermocosmetics – they have since expanded their product range to include veterinary products.
In addition to realising deep discounts, they also wanted to make shopping easy. Especially for people whose health makes it harder for them to get to a pharmacy.
+49% - Return on advertising costs
2017. September and 2019. between July and July their ads performed 49% better
-81% - Get one purchase
In a year and a half, the amount spent on advertising to get a purchase has fallen by 81%.
+65% - Turnover
Between 2020 and 2021, turnover increased by 65%.