{"id":2118,"date":"2022-04-19T11:35:04","date_gmt":"2022-04-19T09:35:04","guid":{"rendered":"https:\/\/markestic.com\/2022\/04\/19\/hello-who-is-this-or-the-future-of-voicebots\/"},"modified":"2022-11-25T18:15:56","modified_gmt":"2022-11-25T17:15:56","slug":"hello-who-is-this-or-the-future-of-voicebots","status":"publish","type":"post","link":"https:\/\/markestic.com\/en\/hello-who-is-this-or-the-future-of-voicebots\/","title":{"rendered":"Hello, who is this? Or the future of voicebots!"},"content":{"rendered":"

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Need an assistant to help you take notes while driving? Need an assistant to take the burden off your call centre colleagues and eliminate the repetitive boredom factor? We can do one, for free! If you’re interested in more details, stay tuned and we’ll have the best assistant candidates by the end of this article.<\/span><\/p>\n

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Seriously, when our team compiled the top 19 e-commerce trends for 2022<\/strong> earlier this year (if you haven’t read it yet, head here and we’ll wait for you back here), we had to devote two points to voice solutions. It’s already clear that this year will be the year of e-commerce again, which makes it worth spending a little more time on the subject.<\/span><\/p>\n

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Let’s get started! Find out what you need to know about voice assistants and chatbots. We’ll tell you what voicebots are all about and why you should start using them in e-commerce as soon as possible!<\/span><\/p>\n

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Hey, Google, what’s a voicebot?<\/strong><\/span><\/h2>\n
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The star of voice-using assistants (VUI) emerged around 2017 on the never-ending horizon of artificial intelligence surprises, and today nearly 33% of consumers use voice assistants daily instead of traditional search. Not surprisingly, it’s a smart, fast and easy-to-use feature<\/strong>, not to mention versatile and can be used with a variety of devices<\/strong>. In fact, thanks to its rise, a wide variety of smart devices now have voice assistant functionality, and they are not only increasingly capable of more tasks, but also more realistic. And it’s no coincidence that both Apple and Amazon are dominated by “girls” when it comes to assistants. One of the Kaspersky<\/a> research commissioned by a leading cybersecurity company has shown that Hungarian consumers prefer their assistants to speak to them in a female voice, which reflects global market trends.<\/span><\/p>\n

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As voice search becomes more popular, it can directly influence search results and purchase rates. So much so, that the total value of purchases through voice shopping is expected to reach $40 billion (13.3 trillion forints) by 2022, with a 55% increase in the number of these users<\/strong>.<\/span><\/p>\n

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Hey, Google, when does my next meeting start? Hey, Alexa, what’s the weather like today? Cortana, find me some red shoes. Hey, Siri, tell a joke. It’s likely that the above phrases will be on the tip of our tongues more and more often, as voice assistants are available to help with note-taking while driving, reading the news in the shower and many other tasks.<\/span><\/p>\n

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And to optimise e-commerce sites, the first step is to make sure that we have made the site suitable for voice search by prioritising and updating the questions that customers ask most frequently.<\/strong> For example:<\/span><\/p>\n

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