{"id":2741,"date":"2022-09-09T10:55:59","date_gmt":"2022-09-09T10:55:59","guid":{"rendered":"https:\/\/kb.markestic.com\/?p=2741"},"modified":"2022-11-02T12:21:25","modified_gmt":"2022-11-02T11:21:25","slug":"markestic-monthly-2022-09","status":"publish","type":"post","link":"https:\/\/markestic.com\/en\/markestic-monthly-2022-09\/","title":{"rendered":"Markestic Monthly | 2022-09"},"content":{"rendered":"

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Markestic Monthly<\/p>\n

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September 2022<\/h1>\n

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Autumn is here. And tech companies are not stopping with the new features. Google has been releasing more and more features over August. But others dropped some news as well.<\/span><\/p>\n

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Every news starts with a short summary<\/strong> with the key points, however, if you are willing to dive deeper into a certain topic, you can always find an additional link for further reference<\/strong>.<\/span><\/h2>\n

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Google adds digital out-of-home ads to Display & Video 360<\/span><\/a><\/h2>\n

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The Media Leader<\/em><\/p>\n

If you ever wanted your ads to appear in a stadium or on a bus stop then here is your chance to make them appear. Marketers can now buy ads on several different types of digital screens. A few partners offer these placements, but with time, this number will grow in every country.<\/span><\/p>\n

Read more<\/span><\/a><\/p>\n

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Google Will Reject Ads Leading To Pages With Intrusive Advertising<\/span><\/a><\/h2>\n

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Search Engine Journal<\/em><\/p>\n

There are multiple factors to take into consideration when choosing your landing page from October 2022. Google in accordance with the Coalition For Better Ads will disapprove any ad leading to a landing page that has unwanted elements on it. <\/span><\/p>\n

Read more<\/span><\/a><\/p>\n

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Google Updates Its Guide on Preventing Spam and Abuse<\/span><\/a><\/h2>\n

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Search Engine Journal<\/span><\/i><\/p>\n

Enhancing your site\u2019s security is always one, if not the highest concern for everyone in the digital world. Now Google released their take on the matter. As most emails and account creations are considered spam you should protect yourself against these things.<\/span><\/p>\n

Read more<\/a><\/span><\/p>\n

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How to enhance your e-commerce branding strategy with Google Trends<\/span><\/a><\/h2>\n

 <\/p>\n

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Search Engine Watch<\/span><\/i>
<\/span><\/p>\n

Google trends is a free tool that can be used by anyone. From monitoring trends over all of Google\u2019s offerings, you can also see what your competitors are doing. It is a very good tool which should be used by every marketer. <\/span><\/p>\n

Read more<\/span><\/a><\/p>\n

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Google has updated its Traffic Quality site with new text and policy visuals<\/span><\/a><\/h2>\n

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Search Engine Land<\/span><\/i>
<\/span><\/p>\n

Google has just announced an update to their Invalid Traffic site. What counts as invalid traffic? Anything that comes from non-real users. Fake clicks, bots, and so on. These can worsen the effectiveness of your campaigns. <\/span><\/p>\n

Read more<\/span><\/a><\/p>\n

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Google is rolling out new campaign and ad group Setup columns<\/span><\/a><\/h2>\n

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Search Engine Land<\/i><\/p>\n

Setup columns are new on the Google Ads dashboard. These new columns enable us to have more information about our running campaigns. These new columns show us information about ads, keywords, eligibility issues, and more. <\/span><\/p>\n

Read more<\/a><\/span><\/p>\n

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4 tips to get the most out of the Google Ads interface<\/span><\/a><\/h2>\n

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Search Engine Land<\/span><\/i><\/p>\n

Now just new setup columns can enhance your Google Ads experience. A properly set up dashboard can help tremendously with your insights. In this article, there are 4 very good tips on how you can make your dashboard as informative as possible.<\/span><\/p>\n

Read more<\/span><\/a><\/p>\n

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New Microsoft feature lets you run ads on Google, Facebook, Instagram<\/a><\/span><\/a>
<\/b><\/h2>\n

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Search Engine Land<\/span><\/i><\/p>\n

Microsoft just announced its multi-platform feature. This would make managing multiple platforms exceptionally easier. This also includes social media management tools, that let you respond to customers on all the most popular platforms.<\/span><\/p>\n

Read more<\/span><\/a><\/p>\n

 <\/p>\n

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Instagram is cutting back on its shopping features<\/span><\/a><\/h2>\n

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Search Engine Land<\/span><\/i><\/p>\n

Instagram has been shifting its priorities from photo sharing and eCommerce to reels and other videos. The shopping page may even disappear over time to give more space to reels.<\/span><\/p>\n

Read more<\/span><\/a><\/p>\n

 <\/p>\n

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Google Search Console reports may be impacted by review-type changes made in Google Search<\/span><\/a>
<\/b><\/h2>\n

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Search Engine Land<\/span><\/i><\/p>\n

If you notice changes in your clicks and impressions related to reviews or other areas, it might be related to this review type change. There was an actual change in how your search results may have appeared in Google Search that results in more or fewer clicks or impressions.<\/span><\/p>\n

Read more.\u00a0<\/span><\/a><\/p>\n

 <\/p>\n

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Autumn is here. And tech companies are not stopping with the new features. Google has been releasing more and more features over August. But others dropped some news as well.<\/p>\n","protected":false},"author":219950554,"featured_media":2861,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1471],"tags":[],"class_list":["post-2741","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-markestic-monthly"],"yoast_head":"\nMarkestic Monthly | 2022-09 - Markestic<\/title>\n<meta name=\"description\" content=\"Autumn is here. 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