Measurement, conversion & more

You can’t make good decisions from bad data.

For us, measurement isn’t a separate project, it’s the basis of every decision: accurate, server-side tracking and clean attribution, so you know which unit of spend makes profit.

Performance Marketing Report, Looker Studio dashboard
Custom-built Looker Studio reports, clicks, spend, CPC and order count in one place.
In business language

You finally see what drives profit.

The platforms measure their own merit. We build a report that speaks in revenue, margin and CPA, the language you actually make decisions in.

GA4 & GTM

Correct, reliable baseline measurement.

Server-side tracking

Less data loss, a more accurate picture.

Offline conversion

Feeding the real business result back in.

Dashboard

In one place, in business language.

Automated reports

Refreshed daily, automated reports

We typically work with automated reports that refresh daily, so you can always follow how the results are developing. We build reports tailored to your company, from time to time we revisit the agreed targets and metrics, and expand the reports as needed.

Automated report, spend, transactions and ROAS broken down by month
Spend, transactions, ROAS, broken down by month, refreshed automatically.
Google Ads performance report with KPI targets
A Google Ads performance report with KPI targets, decisions are made on precise, numerical results.
Custom reports

Custom-built Looker Studio reports

On request we put together custom reports tailored to your company, in business language, tuned to your targets.

Year-on-year comparison dashboard, spend and order count
Year-on-year comparison, how spend and order count developed.
Revenue breakdown by service category
Revenue breakdown by service category.
Reporting & communication

In digital marketing, almost everything is measurable.

As a performance marketing agency, measurement and hard numbers matter enormously to us, and our day-to-day work reflects that.

Automated & custom reports

Automated reports that refresh daily; we build custom reports on request.

A dedicated project manager

To keep communication fast and effective, a dedicated project manager is responsible for the success of the partnership.

Regular communication

Typically a weekly partner call: the results of the past weeks and the plans for the weeks ahead.

Emergency line

If something unexpected comes up, you can reach us any day of the week on our emergency line.

Let’s get your measurement right, everything starts there.